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Why I belong to the Graphic Artists Guild Members: send us your reasons for joining the Guild. Seattle
Graphic Artists Guild Where? Seattle Central Community College When? Wednesday, November 19, 2008 , 6:30-9:00 p.m. What? "Tasty Tidbits" Presented by Steve Laskevitch, founder of Luminous Works, Adobe Authorized Training Center Steve Laskevitch is the founder of Luminous Works, an Adobe Authorized Training Center. With a background in education, physics, and photography, he has been teaching for over 20 years, spending most of that time teaching and producing computer graphics. Steve has also built production workflows for many companies and regularly helps Adobe Systems prepare Certified Expert exams. He cheerfully serves as the chapter representative for the Seattle InDesign User Group and has taught in the Design Department of Cornish College of the Arts where he was awarded the Excellence in Teaching Award. His next book, Photoshop CS4 Photographer's Handbook, will soon be published by Rocky Nook and distributed worldwide by O'Reilly Media. How much? Pre-register by credit card through Paypal on the web site or pay by cash or check only at the door. Join the Guild at the meeting and your meeting cost is FREE, plus you will receive a copy of The Pricing and Ethical Guidelines (over $35 value) to take home with you. Parking? The entrance to the Campus garage is located at the corner of Harvard and Pine-one block west of Broadway on Capitol Hill. Questions? please email info@seattleguild.org BOARD MEETING INFORMATION Dear Mark- Calendar with Lyrics Morning Mark, I am a Guild member to whom you gave great advice about a year ago for my Business of Art class at a local art school in New Jersey. Now I am back again with another question. Another teacher and one of my students came to me with practically identical questions. They both want to create artwork for calendars, inspired by the musical lyrics of the Doors and Led Zeppelin, but along with their artwork they want to include partial lyrics and/or song titles. I told them they would have to seek permission to include those lyrics and song titles with their pieces to honor copyright laws, and would more than likely have to pay licensing fees (if they were even given permission to include the lyrics and song titles). They are both under the assumption that if they list credits for the lyrics and song titles, they are exempt from needing permission. I say NO. Please let me know the legal and proper way to go in this situation. If you know the proper agencies that they need to contact for permission, would you please pass that information on? I would like to advise all my students about these issues. Gratefully Yours, Dear Christine, It could be that you are right, and it could be that the other teacher and the student are right. What decides the matter is the “intent”. Both your fellow teacher and your student might be thinking that “Fair Use” applies to them. Fair Use is use of copyrighted material without an artist’s permission (while still giving them credit). However, as you can see from the text below provided by the Copyright Office, Fair Use applies to teachers and students only if the intent is to provide a lesson: The 1961 Report of the Register of Copyrights on the General Revision of the U.S. Copyright Law cites examples of activities that courts have regarded as fair use: “Quotation of excerpts in a review or criticism for purposes of illustration or comment; quotation of short passages in a scholarly or technical work, for illustration or clarification of the author's observations; use in a parody of some of the content of the work parodied; summary of an address or article, with brief quotations, in a news report; reproduction by a library of a portion of a work to replace part of a damaged copy; reproduction by a teacher or student of a small part of a work to illustrate a lesson; reproduction of a work in legislative or judicial proceedings or reports; incidental and fortuitous reproduction, in a newsreel or broadcast, of a work located in the scene of an event being reported.” Assigning the project of creating a calendar, or showing a student how to create a calendar can be regarded as a lesson. However, if the intent of the teacher or the student is to produce the calendar as a product, then Fair Use does not apply. There are four factors to consider in determining Fair Use: A quicker way to consider the problem is to think about how money and branding are brought into the equation. Money: If someone makes profit from another’s work, then that money is not going to the artist. Or the value of the work is diluted because the offending party is asking less than full value. Brand: Exposure of the material in a less than favorable way reflects poorly on the originator of the work and decreases the value not only of the work but also on the brand the originator has developed. Such judgment is up to the originator or copyright holder. In short, if the projects they have in mind have to do with anything outside a lesson plan, they need to request permission. If it is for a lesson plan and there is any question at all that the work being appropriated is anything other than minimal, permission should be requested. The key thing to understand about Fair Use is that it is not a protection for the person or institution. The protection always falls to the holder of the copyright. What Fair Use does is allow teaching institutions to have a little--and let me emphasize the word little--wiggle room to use existing relevant material for a lesson. The Copyright Office is very clear that the safest course of action is to get permission before using copyrighted material. While there are fee services you can use to locate quickly whom to query for permission (such as the CCC, Copyright Clearing Center), a little bit of detective work on the Internet can usually yield results. And you will be amazed that very often, after describing the intent or use, permission is often freely granted or has a minimal fee involved. The Graphic Artists Guild, as partners in the creative process, long ago joined with Copyright Clearance Center in sponsoring the Ask First Campaign (http://www.gag.org/about/ask_first.php) to promote copyright awareness. The Guild encourages everyone to respect private intellectual property and the copyright laws that govern it. And lastly, remember when getting permission that it must be in writing. The law is very clear that rights can be assigned only in writing. A verbal okay does not cut it legally. I hope this helps, Mark If you have a question for the Ethics Chair, please email them with the Subject Line "Dear Mark" here.
ESTATE PLANNING FOR ARTISTS
EVENTS New business and sales never seem to be easy tasks for designers and illustrators, especially when freelancing or running a small studio. Most of us would rather have our hands on the design of a project than deal with the business side of it, especially if it is a project we’re not thrilled about doing in the first place. Building a client list you're proud of can be a daunting task. Daniel Schutzsmith will describe how to get the work you want and to get there on your terms using The Client Wish List. He will also outline the essential questions you should ask before taking on a project to determine if the project will be financially, professionally, and emotionally beneficial. Finally, he will overview the best ingredients for a beautiful proposal. Daniel Schutzsmith is a professor at the School of Visual Arts in New York City, teaching several web design and business of design related courses. Daniel also teaches several online courses for Champlain College in Burlington, Vermont focusing on Social Networking and Online Visibility. When not teaching he acts as the Principal and Chief Designerd for DSGN & DVLP, an interactive design studio creating websites that are beautiful, fun to use, and easy to update with a no fluff attitude. He also shares his passion for the craft with other industry professionals through his bi-monthly article on the Business of Design for Dynamic Graphics magazine and has spoken at several conferences on best business practices for designers and the importance of Online Visibility for educators. Presenter: Daniel Schutzsmith Principal of DSGN & DVLP Event Details: Teleclass Registration THE CLIENT WISH LIST, BEAUTIFUL PROPOSAL & THE PROJECT SCOPE • November 13, 2008 Your Full Name ___________________________________
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The SPGA / Seattle Guild Vision Statement To advance our industry by focusing on and extending membership to all content creators in the communication arts community by conducting inspiring, creative and nurturing events, with a focus on business education, ethics, advocacy and making connections. ----------------------------------- Subscribing to The White Space eNewsletter Anyone can subscribe to The White Space by going to the chapter's website homepage and adding in their email address. Updates and deletions can be made by scrolling to the bottom of this email and looking for the eRoi box. http://www.seattleguild.org ------------------ Chapter Contacts president @seattleguild.org info @seattleguild.org reserve @seattleguild.org Complete List Here ------------------ The SPGA/Seattle Guild Chapter Address SPGA/Seattle Chapter Graphic Artists Guild PO Box 4306 Seattle, Washington 98104-0306 http://seattleguild.org ------------------ Schedule of Event Dates Guild events are held on the last Wednesday of most months.Wed. June Noon ------------------ Chapter Board Meetings Chaper Board meetings are generally held on the first Wednesday of the month and all members are welcome to participate. Time and location change, so inquire with the president. president @seattleguild.org ------------------ Thank You to our Chapter Sponsors Guild Workshop meetings are sponsored in part by: CreativeTechs Seattle Mac Support and Adobe CS3 Training (206) 682-4315 http://www.creativetechs.com O’Reilly member discount available. http://www.oreillynet.com eRoi, Inc. Email marking / Lead Generation (503) 221-6200 http://www.eroi.com Peachpit User Group Program Essential books for the creative community http://www.peachpit.com Musium of History and Industry http://www.seattlehistory.org ------------------ Other Organizations Learn about other organizations, their local chapters and events. click herel ------------------ eNewssletter Ad Rates Ads are available to members and non-members (upon review of content). Current Guild Members can have 2 free 50-word ads a year. Rates are: $20 for 50 words. Placement is for three weeks. The ad should contain Header, Body and Contact information. For longer ads, or ads with graphics, check out the advertising sponsorship page at our website or contact info@seattleguild.org. ------------------ Disclaimer/ Removal Request Subscriptions to this eNewsletter are only used for events and announcements by the SPGA/Seattle Chapter of the Graphic Artists Guild and are NOT used for any other list. This eNewsletter is a compilation of postings received often second, and even third hand. Thus, the provided information is bound to be fuzzy at times, as postings are not painfully researched for their accuracy. Also, postings are bound to be full of grammatical and spelling errors as this is a completely voluntary service done by overworked, tired and often confused artists who are trying to pound this thing out before their favorite television show airs. Feel free to leave postings, comments, questions and requests for removal. info@seattleguild.org © 2008 SPGA/Seattle Chapter of the Graphic Artists Guild |